Is World Wide Group a Scam? New Name But Same Issues?

Welcome to our World Wide Group Review!

Has someone approached you about an amazing business opportunity as a World Wide Group distributor?  

Or, maybe you’ve heard of it, and are wondering Is World Wide Group a Scam, or even a pyramid scheme?

Before you even consider whether or not you should join, make sure to read our full in-depth review that will help you get all the details you need to know about World Wide Group, and their business opportunity.

First off, it’s great to see that you’re doing your research before buying into any “seemingly good” product.

That is how you avoid scams and find only legitimate ways to make money online!

To be completely transparent with you, we’re not associated with World Wide Group in any form.  We’re not here to pitch or sell you anything.

Instead, we want to show you what this company is about, all the pros and cons, and everything else, so that you can make an informed decision about whether or not it’s the right move for you…

World Wide Group Review Summary

Product Name: World Wide Group (formerly World Wide Dreambuilders)

Founder: Ron Puryear & Georgia Lee, in 1978

Product Type: Amway MLM Support

Price: $144.90/month +$64 for Amway registration + $99 for starter pack

Best For: Those interested in promoting Amway products

is world wide group a scam - company logo


  • Amway has Wide Range of Products
  • Helps People with Amway IBO opportunity
  • Training & Online Education/Support


  • Amway has Expensive Products
  • Hidden Monthly Costs/Expenses
  • Amway Distributors Have Bad Reputation
  • Amway Lawsuits
  • Success Rate is Really Low
  • Pyramid Scheme in Disguise?

Summary: World Wide Group is the rebranded version of World Wide Dreambuilders. It’s a company that helps Amway distributors “make more money” from their Amway business.

The platform offers training and support to help distributors make more sales, and recruit more people.  However, this comes at an additional cost of $144.90 a month, before you add any other costs. 

The problem lies with the fact that the only way to make decent money will be to do heavy recruitment, which makes this a possible pyramid scheme in disguise…  Add to that the fact that 99% of MLM distributors lose money, I think this is something I wouldn’t recommend…

Rating: 25/100

Recommended? No!

Table of Contents

What is World Wide Group?

World Wide Group, formerly known as World Wide Dreambuilders is a mentorship group, that helps Independent Business Owners (IBO’s) with the Amway MLM or Multi-Level Marketing company.

They provide conferences, motivational teachings, and one-on-one mentoring for those people who want to build a successful network marketing business with Amway.

is world wide group a scam - training

You can learn a little more about the history of World Wide Group by clicking here, but in short Ron & Georgia Lee Puryear joined Amway in 1971.    They became Diamond Level leaders in 1978, and then launched World Wide Group to help train Amway IBOs.

They’ve changed the name a few times over the years, with examples including:

  • World Wide Dreambuilders
  • WWG
  • WWDB
  • World Wide
  • World Wide Group LLC

Today, they are just called World Wide Group and the company is run by Ron and Georgia’s son and daughter-in-law, Jim and Bobbie Puryear.

The easiest way to describe what World Wide Group offers, is to say that it helps you make the most of the Amway business opportunity.  If you know nothing about Amway, here’s our full Amway review… But, for now, we’ll give you a quick overview…

What is Amway?

In case you’ve never heard of Amway, they are one of the oldest MLM companies around.  Amway is short for the American Way, and it is known as the grandfather of Multi-Level Marketing.  The company got started in Ada, Michigan back in 1959 and got the business model going.

There are thousands of MLM’s out there, that probably have Amway to thank.  Regardless of what you may think of Amway, as many people love them or hate them (MLMs),  they have generated an impressive $8.4 billion in 2019 alone!!

The 4-minute video below will help you understand a little more about World Wide Group, they claim they’re here to help empower you to build a profitable business and build the life you want…

You may have noticed that they don’t actually talk about the products within that presentation…  It’s more steered towards getting you to buy into the business opportunity, as whilst Amway distributors do make money from selling Amway’s products, they make more by selling YOU the business opportunity.

The only real way of making decent money with any MLM is through recruitment, lots and lots of recruitment… this is why many people start to question whether they could be a pyramid scheme…

Let’s discuss that now for Amway & World Wide Group…

Is World Wide Group a Pyramid Scheme?

If you want to get technical, no World Wide Group or Amway are not a pyramid scheme in the strictest sense.

Amway IBOs are able to make money just from selling their products without the need to actually recruit anyone.

However, Amway and World Wide Group do operate like a pyramid scheme in disguise.  The reason is, that whilst it is possible to make money from only selling their products, the only real way of making decent money is by recruiting a good team under you…

Let me explain what we mean by that…

What’s a Pyramid Scheme?

A pyramid scheme is a company that promises you payment in return for recruiting new members in the company, instead of selling any products or services.  Typically, a pyramid scheme won’t have any real products or service.

Whilst World Wide Group is a legit MLM company, that doesn’t mean they don’t have issues.

The biggest issue being the never-ending need to recruit and what that means for sustainability over the long run.

MLM companies like this one, only work by constantly expanding.  You join the business, then recruit 6 others to join you, and then in turn they recruit another 6 people.

It’s one of the main reasons why each MLM compensation plan heavily rewards you for recruiting new reps, or IBOs.

But it doesn’t really give you the bigger picture.  If building a successful MLM business was as easy as their presenters made out, then it wouldn’t be long before there would be a huge problem…

Take a look at this Wikipedia diagram

This diagram actually shows that if everyone was able to recruit just 6 people into their team, and then they were able to recruit 6, and so on… the company would run out of people to reach past the 13th level.    The 13th level would require more people than are actually on the planet…

Regardless of how easy the person trying to recruit you is trying to make it out, think about this…

To reach the fourth level, you’ll need to have recruited 1,296 people!  The Eighth level would you to recruit 1,679,616 people!

That is why the next image shows what is the real truth behind the majority of MLM opportunities…


There is another issue that Amway throws in the way, even if you did benefit from the training with World Wide Group, and that is their monthly sales quota.

It’s extremely hard for their IBOs to reach this monthly sales quota, they only way to get around this is by recruiting people into your downline.

With a compensation plan focused heavily on recruitment, this sales quota a need unless you recruit, I think it definitely does point to World Wide Group being a pyramid scheme in disguise…

Bottom line, success is going to be rare and here’s why…

Success is Rare at World Wide Group

The reality is that success is really hard with any MLM opportunity.

Between 73% and 99% of all MLM representatives end up losing money!!

World Wide Group doesn’t realise any form of income disclosure statement, so it’s really hard to understand how many of their IBOs are actually making any money by joining WWG.

This training and support might help you, but when you check out the figures in our Amway review, the figures don’t show that many are actually making any money by selling Amway, regardless of whether they join WWG or not…

How Does World Wide Group Work?

If you join World Wide Group as an Independent Business Owner (IBO), you’ll be paid commissions for promoting Amway’s product line through a business model called Direct Selling.

Here’s a quick video that gives you an overview of how it works…

You’ll also earn commissions based on recruiting people, of which you’ll get training on this too…  This is the part that forms the MLM part of the business opportunity.

Let’s take a look at the products you’ll be selling if you were to join this opportunity…

World Wide Group Product Line

If you’re serious about wanting to join WWG, you’ll need to understand more about the Amway product line.  It makes sense, you know all you need to know about what you’ll be selling.

Amway offers hundreds of products, and they fall under the following categories:

  • Nutrition
  • Beauty
  • Personal Care
  • Home Living

Their products receive positive feedback, although in my opinion they do come up really expensive.  Especially when you compare them to products that you could find online, like those at Amazon for example…

Anyway, let’s take a closer look at these four categories…


Amway sells a wide range of premium vitamins and supplements, these include:

Nutrilite Protein Powers

nutrilite protein powers - Amway

These are available in either chocolate or vanilla, these whey protein powders taste great, but they do cost $55 for 120oz (795g), which doesn’t make them cheap…

It’s also important for you to know that Amway’s health claims have not been evaluated by the Food and Drug Administration (FDA).

They also have:

  • BodyKey by Nutrilite Meal Bars
  • Nutrilite Supplements 
  • XS Energy Drinks


The beauty range at Amway is called Artistry.   They have a huge range of cleansers, moisturisers, toners, foundations, eye makeup, and lipsticks.

Like I said, their products receive good feedback.  I’m no expert, so cannot really say anything.  

But to give you an idea, their most expensive products is their Supreme LX Regenerating Cream, which costs $365 for a 50ml tub!

Personal Care

Bath & Body Care

They have soap bars, antiperspirants, hand soaps, and body wash gels with tea extracts to help protect and moisturise your skin.

They claim that these products are Rainforest Alliance certified and dermatologist and allergy tested.

Hair Care

They offer the Satinique range, which includes anti-dandruff, anti-frizz shampoos and conditioners

Oral Care

Within the Glister range, they have some expensive toothpastes, toothbrushes, and oral refresher sprays.


Amway also offers a range of household products, which includes everything you might need for the home.

These include consumables like dishwasher tablets, to even more high ticket items like $1,770 Air Purifiers, $499 Knife Sets, and even $2,087 Pan sets…

Amway’s prices are much higher than many of their competitors…

This is one of the most important things you’ll need to factor into whether or not this business opportunity is for you…

To make money from this business opportunity, you’ll need to sell these products.  But they are priced much higher than others that are on the market, and people have easy access to the internet these days.

Why is someone going to pay $4.50 to buy a singly tube of Glister toothpaste through you, when they could buy a 3-pack of Colgate at Walmart, which costs less that $4?

Then there are all the other MLM’s that have very similar products to Amway, with distributors all trying to sell the same things, even though they have the same problem.  It’s cheaper at Walmart or Amazon.

So, why buy from you…  I mean look at this list of MLM’s that all offer a very similar range, and all are overpriced:

Bottom line, why would anyone want to buy overpriced products from an MLM consultant, when they could get more value, and often a better quality product elsewhere?  This is part of why MLM is so difficult to make money with…

Haven't Made Your First $1 Yet?

Studies have shown that more than 70% of the people who want to make money online have not made their first dollar yet. So, you’re not alone!

How to Make Money with World Wide Group?

There are two ways to make money with Amway and World Wide Group, these are the usual two routes you’ll find with most MLMs…

  1. Sell Amway products for retail commissions
  2. Recruit people into your downline as an Amway IBO to earn bonuses from their sales…

This 3-minute video will explain this for you…

It’s important to point out that you don’t actually earn money for recruiting people, that would make them a pyramid scheme.

Instead the incentives are all around recruiting people who make sales, and therefore earn you commissions.

Getting Started with World Wide Group

It’s not actually that easy to find out how much it costs to get started, but after a little digging we got the details you need to know…

When you total up the costs of starting up and then the monthly costs, you should know it will cost you a total of over $1,500 a year to be WWG IBO.

Let’s break that down for you…

#1 Registering as an Amway IBO – $64/Year

Amway charges a $64 annual registration fee, they claim this is to provide you with the resources you need to run your business.  This cost covers training and marketing material, plus customer support.  It does come with a 60-day money back guarantee.

#2 Amway Business Starter Kit – One-Time $99.99

This starter kit includes some product samples, and some product brochures.

#3 World Wide Group Premier Membership – $54.95/Month

World Wide Group is a subscription based membership, so it’ll set you back $54.95 a month, and gets you access to the World Wide Group app, where you can set targets, get daily and weekly audio motivation and get the latest updates.

#4 Motivational Teaching – $25/Month

The next one is the mandatory motivational teaching, you’ll need to fit into your budget.

For $25 a month, you’ll get more motivational talks from Diamonds, and double Diamonds.  They also offer books on leadership, entrepreneurship and personal development from authors like John Maxwell, and Robert Kiyosaki.

#5 CommuniKate App – $34.95/Month

The idea with CommuniKate is that it gives you a way to report to your upline and keep you accountable.

But other MLM’s use free messenger apps like Telegram or Zoom.  So, paying $35 a month seems excessive, and appears to be another way for your upline to earn more money out of you.

#6 Information System – $30/Month

This apparently sends self-development books to your home in black boxes.  The fee varies depending on the type of pre-selected books you’re going to receive.

When you break that down and work out the total amount, it’ll cost you $163 to join World Wide Group PLUS a huge $144.90 each and every month!!

P.S. This program enabled us to Create a 4-Figure Monthly Passive Income Stream.  It’s Free to get Started and costs only $49/month to go full-time!

Can You Make Money with World Wide Group

The concept behind World Wide Group is to provide you with the education, training, and motivation to achieve Diamond status within Amway.

According to Reddit, Amway Diamond IBO’s earn around $150,000 per year.

Sounds great, except…

Only 0.01% of people who join Amway actually become a Diamond IBO!

Simply put, that means that 1 in 10,000 IBOs reach $150,000 and the other 9,999 don’t…

Think about that for a moment…

The WWG claims to have trained up 500 Diamonds, which is a good number, but the average income for an active Amway IBO is just $200 a month…

Then, keep in mind that only 50% of all IBOs make a sale in a year to class them as “active”.

Then, if you take away the $164 it costs of joining WWG, then you’ll be barely making $30 a month.

It is entirely possible for you to make money with Amway and World Wide Group, but as for it being a realistic and decent amount, is often a different story…

World Wide Compensation Plan

MLM’s love to make their compensation plans, and Amway is no different.  I’m sure they’re happier, the more complicated it is.

Let’s just go through the most important aspects for you…

Basically, there are three ways for you to make money with Amway.

#1 Selling Products

As an Amway IBO, you can buy products at a wholesale price (25% discount) and then sell them to people , to earn a 25% commission.

#2 Recruiting New IBOs

Recruit new IBOs into your downline, and coach them to make sales.  You then earn a percentage of any sales they make.

#3 Other Incentives

There are several bonuses and incentives all based around building a team. 

The only real way of making decent money with any MLM is through heavy recruitment.  This is often what gets them labelled as a pyramid scheme in disguise…

If you would like to read more about their very detailed compensation plan, you can read their full PDF here.

Alternatively, you could watch these videos… (they are really interesting).

It’s interesting that in this video, the lady is unable to describe the difference between PV and BV without the need to draw a pyramid…

Are you able to see the issue with Amway’s compensation plan?

It’s pretty much impossible for you to may good money without the need to recruit people.  Ergo, a pyramid scheme in disguise…

P.S. This program enabled us to Create a 4-Figure Monthly Passive Income Stream.  It’s Free to get Started and costs only $49/month to go full-time!

Here's Some More Helpful World Wide Group Reviews

We found some very interesting reviews about life inside World Wide Group…

The first is a real-life story about what it’s like inside the WWG bubble:

The next video is from a couple who quit World Wide Group and they actually claimed that it was all a scam:

You can watch the next video to hear David Ramsey’s thoughts on Amway…

The last video, is probably the most emotive one.  It’s a moving real-life story from an ex-World Wide Group member who talks about the stress, depression, and financial pressure that she went through…

Is World Wide Group a Scam?

Technically, World Wide Group isnt’ a scam.

They provide legitimate training and support to help people improve their Amway business.

However, the way so many people get recruited into the company, and the really low success rate can lead to many people getting annoyed and they end up calling it out as a scam.

A lot of MLM business opportunities, end up being called out as a scam, even though they are legit.  It’s often because they end up losing loads of money, or they don’t get the full information before they sign up…

The rest of our World Wide Group review, will give you all the details you need to know including the hidden truths to make an informed decision about whether this business opportunity is for you, or not.

Just to be completely transparent with you, I’m not a distributor of World Wide Group, nor do I endorse World Wide Group in any way.  I have researched the website, testimonials, and information available on the internet to get the details about what this program genuinely does.    I do this, as I have been caught out by a scam in the past, and am trying to help others avoid a similar fate…

What We Liked About World Wide Group

Here’s what we liked about World Wide Group:

#1 Amway Has a Wide Range of Products

One of the good things about promoting Amway is they have no shortage of products, they practically have anything and everything for you to sell to people.

#2 Helps People with Amway IBO Opportunity

If you believe what WWG claim, they have helped 500 people achieve the Diamond level within Amway.

The Diamond level is where any IBO is getting the most benefit out of that complicated compensation plan, it also requires a huge team behind you to sell a lot of products.

If you’re already an Amway IBO, then you could benefit from the training and support within.

But you do also need to remember that a lot more people than 500 people have joined WWG in the past, and have not seen the same success levels.

#3 Training and Online Education/Support

One of my main problems with MLM business opportunities is the lack of effective training to help them.  They actually lack the training that is need to be successful with their plans.

The idea is that your upline (recruiter) will provide you with effective training, but that is not always the case.  Typically, because they are not finding much success to share any experiences.

So, WWG is a positive sign.  As it’s designed to be a training and online education or support network for you to get effective training to build up an effective team.

You’ll need to be committed, if you want to see this work – but that is true of any online business opportunity…

What We Didn't Like About World Wide Group

Here’s what we didn’t like about World Wide Group:

#1 Amway Has Expensive Overpriced Products

A big problem you’ll come across with trying to sell these Amway products that are really overpriced.  It’s also a sign that an MLM is operating as a Pyramid Scheme in Disguise…

When you compare the prices to products that you could buy from Walmart or Amazon, the Amway products are usually 3x the price.

Why would anyone want to pay 3x more for a product that is basically the same thing.  In fact, most of the time the cheaper products are actually better.

Well, the reason is the hidden monthly expenses…

#2 Hidden Monthly Costs/Expenses

Amway gives their IBOs a monthly sales quota to achieve, this works out to having to sell around $150 worth of products a month to remain active and achieve the bonuses…

When IBOs fail to achieve this quota, they typically end up buying the products themselves, because they have to!

That makes the Amway IBO’s the company’s biggest customer!

That isn’t the only hidden expenses… There are some other sneaky monthly costs to join WWG, which isn’t very clear on the website… Check this out…

World Wide Group - Annual Costs

It took five meetings, before this person was actually show the costs expected from joining WWG.  You can learn more about her experience with World Wide Group here.

#3 Amway Distributors (IBOs) Have a Bad Reputation

One of the first things that you’ll be asked to do is to write down a list of your friends and family, and then be told that is your potential customer list.  They’ll then tell you to approach all of your friends and family to try and convince them to buy the products from you (even though they are overpriced), and then try to recruit them to join your downline.

You’ll be put under a lot of pressure to sell and recruit your mates, and even friends on Facebook that you probably haven’t spoken to since school.

One of the main reasons why people quit MLM, is because of the awkwardness of selling or recruiting to friends and family.  They felt that they were ruining relationships in the constant drive to make sales…

MLMs end up ruining relationships, click here to see this story describing that…

#4 Amway’s History with Lawsuits…

Amway is no stranger to lawsuits, they have been involved in a number of lawsuits… Check this list out…

  • In 1979, Amway was investigated by the FTC for price fixing and overstating profitability, but ruled it wasn’t an illegal pyramid scheme.  Source: Wikipedia
  • In 1994, Amway paid a settlement of $375,000 to Stacy and John Hanrahan of Springfield.  They claimed that the costs of WWG’s motivational tapes and sales rallies, they were pressured to sign up for, were more than they made on product sales. Source Amway: The Untold Story
  • In the early 2000’s, Amway was known as Quixtar.  Two IBOs filed a class action lawsuit against Quixtar, and Ron & Georgia Lee Puryear, accusing them of being an illegal pyramid scheme because most of its sales are to distributors, rather than to retail customers.  Amway agreed to settle for $56 million. Source
  • In 2010, Amway agreed to settle a lawsuit alleging that it ran a fraudulent Pyramid Scheme for $155 million. Source
  • And most recently, in 2020 an IBO sued Amway claiming that he only managed to make two product sales in a 4 year period, saying he received no pay for the time and money he spent on training and trying, without success, to recruit new IBOs.

#5 The Success Rate Is Really Low

Only one out of 1,000 people who join Amway ever reach the Diamond level.  But that isn’t where the bad news stops…

99.7% lose all of the money they invest into the venture…

Even if you were able to make it into the top 0.03%, if we take what Skepdic’s Dictionary says, the average Amway IBOs sales equals $2,333 per year.  If you take 30% of that is profit, the average IBO is only making $700 per year…

That figure is really bad, and it has made the Federal Trade Commission (FTC) step in and they have told Amway to label their prodcuts with the following warning:

“54% of Amway recruits making nothing, and the rest earng an average of $65 a month”

It makes for some shocking reading, but you need to know the facts if you’re going to make an informed decision.

#6 World Wide Group Acts Like a Pyramid Scheme in Disguise…

The fact that their IBOs become the biggest customers, and the only way to escape that road is by recruiting your way out, this does make WWG and Amway operate like a pyramid scheme in disguise.

The focus is not on selling Amway’s products, but on recruiting more and more people into the company…

Haven't Made Your First $1 Yet?

Studies have shown that more than 70% of the people who want to make money online have not made their first dollar yet. So, you’re not alone!

My World Wide Group Review - Final Conclusion

If you were wondering if World Wide Group is a scam or legit, then know that WWG is not a scam.  They provide training materials to help anyone looking to get into Network Marketing and Amway is of the oldest MLM’s around, having started up in 1959.

There are also some who do make decent money from this kind of venture, although the vast majority don’t have make any money, in fact they lose money in the process.

For this, and the other reasons we’ve listed above, we wouldn’t recommend this business opportunity to you.

Even though you’re getting trained by Diamond level marketers with WWG, that doesn’t guarantee that this is going to work for you.  You basically need to become a sales manager/recruiter to make this work, and we’re not all great at sales.

I know I would fail miserably, as I don’t like the deal with face-to-face sales, etc.

How We Make Money Online

I’m not a fan of MLM, not because it’s illegal or not profitable, but because of all the restrictions and expensive costs involved.

Instead, Affiliate Marketing is our top recommended business model for anyone looking to make money online

The reasons are simple…

  • You can promote anything you want and aren’t restricted to only promote products from one MLM company
  • You don’t have to recruit anyone to make money
  • You never need to sell to your friends and family
  • It’s free to get started

In fact, with affiliate marketing we’ve been able to Create a 4-Figure Monthly Passive Income Stream.  If you want to learn more, click here.

Thanks for checking out our World Wide Group Review!  If you have any questions or comments to add, then please write them in the comments section below. 😉

Sharing is Caring…

World Wide Group

$144.90/month + $64 Amway registration + $99 for starter pack

Overall Rating



  • Amway has Wide Range of Products
  • Helps People with Amway IBO opportunity
  • Training & Online Education/Support


  • Amway has Expensive & Overpriced Products
  • Hidden Monthly Costs/Expenses
  • Amway Distributors Have Bad Reputation
  • Amway Lawsuits
  • Really Low Success Rate, Pyramid Scheme in Disguise

6 thoughts on “Is World Wide Group a Scam? New Name But Same Issues?”

  1. Hi, my name is Jacob. I just wanted to personally thank you for this post. I was really worried about this topic and being scammed. But thanks to you I understand how to avoid these issues now. I will definitely be bookmarking this site so I can read more of your work. Thanks for this post and keep up the good work!

    • Hey Jacob,

      thanks for checking out our review!  You’re very welcome… We try really hard to make sure we help people get the right information they need about this types of ventures.  Part of the reason why so many fail at network marketing is down to the fact they jump in with both feet, without doing adequate research.

      Thanks again

      All the best


  2. Hello there! I actually have not heard of World Wide Group before until I ran into your post. You gave a really detailed review about it. After reading your post, I don’t think this is the program for myself. On the other hand, I really like the recommendation you made about Wealthy Affiliate though! It just so happens to be my first online business platform that I am working with. Still have yet to see an income but definitely working to hopefully achieve that some day!

    • Hey Mike,

      thanks for checking out our World Wide Group review.  MLM is a tough old business model, and even getting coaching from these guys isn’t going to help make it any easier.

      I personally prefer affiliate marketing, and that is why I would always recommend Wealthy Affiliate as the best training program for it.

      All the best


  3. Holy crap! This is a lot more information that I was thinking I was going to get today. You have really gone into detail and this article is much longer than I was anticipating. I have not quite finished reading all of it but I can see that it has a lot of valuable information so I booked worth it to come back to it later. I have been trying to find throw in concise information on this program and I have not found it until I ran into this article. Thank you very much for this information


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