Affiliate Marketing is an awesome way of making money online promoting stuff you love and can allow you to really get involved in your chosen interest. Some will tell you affiliate marketing is dead and will not go on that long. Trust me, it is only growing as more and more merchants get on the affiliate marketing train.
Don’t get me wrong, it is highly competitive as more people do get started with it, but as long as you get the right training you can still benefit massively from affiliate marketing.
Facebook is a one of those platforms. Pretty much everyone is on there and this can lead you being able to promote your affiliate links via Facebook to a huge audience.
Facebook already allows you to connect with like-minded people in the subject you want to choose for your affiliate marketing campaigns and combining the two is a way for you to hopefully make money. Let’s get into how to start affiliate marketing with Facebook.
This is because you will be posting to your friends and family who trust you, but if they start seeing you starting to sell things to them, it can easily turn them off.
Imagine if you are in a showroom, just browsing and you keep getting sold to by the over-enthusiastic sales person… That is what it can seem like in the Facebook environment. People do not want to be sold to, the best piece of advice I can give you around affiliate marketing in any format is – Help People, do not Sell to People.
You are obviously promoting certain products or services as that is what Affiliate Marketing is. But it is the way you do it that will make a huge difference.
Think about the way you word posts, include useful information about how these products or services could help the people who see your posts.
Consider this a small audience base as this will be your friends or family on Facebook, the next stage is where you can start to be seen by a bigger audience.
Create a Facebook Page
If you already have a blog set up, this is an ideal step for you to take as you can start to provide useful information, promote your blog as well as your affiliate links via Facebook on your own business page.
A Facebook page is a great way of keeping people informed around your niche and any other useful information which should draw them in to liking your page and seeing anything you post – which will be your affiliate link products and services with helpful information that will lead to conversions.
Do not just post affiliate links on your page, you want it to be a useful page for people to find out stuff around your niche and also find your links interlinked with your normal posts.
There are two reasons why I say this, people will turn off from your page if all you do is promote products and the second reason is Facebook might consider your page as spam if all you do is post affiliate links.
There is a fine line between promoting affiliate links correctly and just filling people’s timelines up with spam.
Create a Facebook Group
Creating a Facebook group within the niche you are using for your affiliate promotions is another great extension to a Facebook Page. Whilst a Facebook page is more of an informational type format. A Facebook Group is where you can really start to engage in your niche and other people who are also really interested in that same niche and are more likely to want to see your promoted links with useful information around it all. These are the people more likely to engage with your affiliate links and click on your links (which will make you money)
Why a Niche
You will notice that most people who really know their stuff with affiliate marketing will always suggest you get started with a niche and not just pick a broad subject. That is because if you start too broad you are going to finder it much harder to actually get going.
By picking a niche (a smaller segment of the market) you will find it easier to target the right audience for your affiliate links and also make yourself known as an authority in that niche where people have trust for what you say and will be more likely to click on your links.
This is how you grow your Facebook Group and Page – Become that authority in your niche via the Group and Page that offers help, support around topics in your niche and have a few affiliate links included. Make sure it looks like a natural fit and it will work.
For example, if your niche is around coffee and you are promoting coffee makers. Do not just promote them, give people helpful information around the types of coffee makers there are. The benefits and concerns about each type and then include some helpful reviews around them and people will be more inclined to follow your suggestions and buy something through one of your links.
If you saw a page that just included direct links to coffee makers without any useful information, they will scroll on and keep looking.
Keep that helpful mentality going and you will find success with affiliate marketing.
Promote Your Posts & Utilise Facebook Ads
This is more for when you know what is working and what is not, but when you create a Facebook Page you can start to promote your posts or even your page to reach a wider audience.
Please note, this is a paid option and is really for when you know what your target audience is as it can be a trial and error form of marketing.
But if you are finding that people are clicking on your links and you can narrow down the audience you have on your Facebook Page (age, gender, location, etc). You can start using the promote post function to target more of that market to bring them to your Facebook Page, Group and ultimately your affiliate links.
Facebook Ads can work, you just need to make sure that you are really relevant when you are choosing to pay to promote.
People often just pay to reach a certain number, but relevancy is key with affiliate marketing. You need to right audience to see the right offers for them to interact.
Personally, I would only venture into paid ads when you know who your audience is, what they like and do not like and what they really want from you.
If you cannot answer those, then it is too soon to get into Paid Ads. Whilst it is really easy to do on Facebook and you might get a few more likes on your posts or Facebook Page. Those do not necessarily lead to money.
What you really need is to target the right people who are engaged into your niche or are more interested in your niche and will ultimately click on your affiliate links.
If You Want to Succeed with Affiliate Marketing – Get a Website
Whilst you might make some money through Facebook with affiliate links, it is not the ideal option. Social media has a love/hate relationship with affiliate links and you may find that some of your affiliate links are not allowed on there.
Our recommendation is that you have your own website where you can not only promote your affiliate links on it, but you can also promote your blog on Facebook and all of the other social media platforms too.
Your links to your blog will be much easier to promote on social media without any restrictions unlike affiliate links.
If you feel like you lack the skill to start a website or plainly feel a little intimidated by it, don’t. Creating a website is no more complicated than creating a Facebook page or group.
We have included a step-by-step guide below to help you create your own free website using WordPress.
If you are serious about becoming an Affiliate Marketer you need a website, but that doesn’t mean you have to pay for one until you are ready to.
What we are offering is a free website, that comes with 10 free lessons on how to become an affiliate marketer and you will also get our personal help to getting started too.
Step One: Choose a Domain Name.
Make sure it is really relevant to your chosen niche and then type it into the box below to make sure it is available.
Step Two: Sign Up to a Free Wealthy Affiliate Account
You will get much more than just a website with Wealthy Affiliate. Their training is why we have learned so much about affiliate marketing and is the perfect partner for an aspiring affiliate marketer. Just fill in your details to create your own free account.
Step Three: Choose a Website Name & Choose a Theme
Give your website a title, and then give your website the look you want. Just pick from the selection of themes and you are good to go.
Step Four: Click Build It
Confirm your choices and you now have your very own free affiliate marketing website. You will also gain access to 10 free lessons to get you started and ensure you fully understand affiliate marketing and how to effectively promote your links correctly.
Now that you have a website, your primary focus will now be on creating a ton of content. But if you truly want to be successful, the training at Wealthy Affiliate is a fantastic guide to make sure you understand what it will take, and we will be there to help you along the way whenever you need help. Just get in touch if you ever need to.
If you truly want to see your affiliate marketing business grow and earn you money, you will find no better training platform than Wealthy Affiliate. See what they have to offer in our “How Does Wealthy Affiliate Work” post.
Thanks for checking out our guide, if you have any questions just write them in the comments below and we will get back to you as soon as we can. Thanks