Creating your own blog is a great way of expressing yourself and sharing your story with others who have a similar interest to yourself. In this post we will be exploring a blog in more detail and showing you how easy it is to get yourself a website to house your blog, how to scale it to reach more people and also how to monetise your blog if you so desire.
What is a Blog?
In short, a blog is defined as informal or conversational updates on a website. But in reality, a blog is so much more.
It is a way of exploring the subject you enjoy in more depth, allowing others to join in and learn from you and get ideas. You will regularly land on a blog site when exploring different subjects, such as a food blog – these are great at checking out new recipes, new ideas and the health benefits of a certain diet.
Or if you are into the outdoors, you will find a blog where they explore certain parts of the country you are thinking of checking out. Why go somewhere to find it isn’t what you expected, check it out from someone who has been there before.
Blogs are so useful nowadays, when most people buy online they want to check out other people’s opinions on products, activities, etc. That is where a blog is really useful.
Why Does Your Blog Need a Website?
Some will argue that you don’t need a website to blog or earn money online. I will take a moment to argue that you need a foundation for your blog. Many people start a blog to share their story but actually decide to move it into an online business and earn enough money to work from home. This is why you need a website. A foundation to an online business where you can share your content across multiple channels including social media.
You Blog Website also needs the right content management system and hosting.
WordPress + SiteRubix = Awesome Blog Website
WordPress is an ideal base for a blog website. It is a great content management system with great functionality that is really easy to use. But your hosting is just as important. Think of your website being the house and the hosting is the land the house is built on. You cannot have one without the other.
How to Create Your Own Blog Website
Let’s get down to how you can create your own blog website in 5 easy steps for free
Step 1 – Choose a relevant website URL. Use the tool below to check whether your preferred URL (website address) is available.
Step 2 – Complete Your Free Account Setup. Create Your Account to Continue onto the Website Builder.
Step 3 & 4 – Choose a Title for Your Website & Choose a Theme. In the example I have chosen My Dog Training Site
Step 5 – Click Build Your Site.
There, you now have your very own free WordPress website up and running in a matter of seconds.
There is much more to a Wealthy Affiliate membership, and you can learn more about it at my Wealthy Affiliate Review.
How to Grow Your Blog Website
Having a blog website is all well and good, but what you really want is to know how to grow your blog website and increase the number of people it reaches.
One of the great things about having a blog is getting people to engage with your website, ask you questions, share their experiences and creating a relationship with you as the website owner and the readers. But if no one can find your blog, then that is a big stumbling blog.
Wealthy Affiliate offers much more than a website for you to start blog with, they have specific training on subjects such as:
- Search Engine Optimisation for Your Website – If the search engines do not find your website, no one will find it
- Content Creation – Creating content for your blog that actually works and engages with the audience.
- Training on WordPress – Learn How to Get the Most out of WordPress
- Growing Traffic – How to get people to visit your blog
- Mastering Social Engagement – Social Media can play a huge part, get the most out of it for your blog.
How to Monetise Your Blog Website
Whilst there are a number of bloggers who are not looking to monetise their site, most are looking for ways to bring some money in from their online pursuits. Affiliate Marketing is a great way of monetising your blog and is less complicated than you might think.
There are 3 parties involved in Affiliate Marketing. You (blog owner), the Owner of the Product/Service and the Buyer (Visitor to Blog). You introduce the buyer to said product/service and they choose to buy it, and you get a commission for the introduction.
It is a simple premise, by including product reviews in amongst all of your other content with an affiliate link it can lead to you earning money through your blog.
Amazon is one of the biggest marketplaces online and it has its own affiliate program called Amazon Associates. Their commission rate is lower than other programs but has more customers than most, so it evens out.
More and more people are researching products and services online before they buy – there is the opportunity to earn money.
Now there are some things that will help you succeed:
- Only pick Products and Services that your readers would benefit from
- Don’t Sell to them, helping them decide will yield better results
- Don’t flood your content with affiliate links, there are strict guidelines on this stuff
If you truly want to benefit from Affiliate Marketing with your blog website, my biggest recommendation is Learn Affiliate Marketing the right way. Wealthy Affiliate has some fantastic training that will take you through building a website, understanding affiliate marketing correctly, adding affiliate marketing to your blog, growing your blog the right way and leaving you with a business that can earn you a living from home.
If you would like to ask any questions about creating a blog, affiliate marketing or Wealthy Affiliate – please leave them in the comments below. I am here to help anyone get started online and I promise to come back to you with an answer to your questions.